AllSaints Autumn Winter 2012 Campaign

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The 60 second brand film shows the assembled cast coming together to celebrate the creativity, innovation and beauty of the new Autumn Winter 2012 collection. The experience continues online with an immersive digital experience that allows the viewer to move back and forth through the event and learn more about each character.

AllSaints has recruited the most exciting talent from all walks of creativity to front the new campaign which will be released in cinemas (UK specific), in-store, social and online media.